In the U.S., flavored cigarettes have been banned since 2009, with one glaring exception: menthols. That exception was supposed to go away in 2023, but the Biden administration quietly delayed the ban on menthols. Why? Well, an estimated 85 percent of Black smokers smoke menthols — and some (potentially suspect) polls have indicated that a ban on menthols would chill Biden's support among Black people. Of course, it's more complicated than that. The story of menthol cigarettes is tied up in policing, advertising, influencer-culture, and the weaponization of race and gender studies. Oh, and a real-life Black superhero named Mandrake the Magician.
Black smokers make up menthol tobacco's largest market, and have the highest rates of lung cancer. But the fight over banning menthol is a complex and divisive issue in the Black community.
Administration officials indicated Wednesday the process will continue into next year, targeting March to implement the rule, according to an updated regulatory agenda posted online.