How Movies Control Your Brain

Neuroscience is being used in Hollywood to measure and predict audience reactions.

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How Movies Control Your Brain BrainCraft

Premiered May 19, 2016

How Movies Control Your Brain

Neuroscience is being used in Hollywood to measure and predict audience reactions. Could your brain direct an Oscar winner?

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All Episodes

BrainCraft: Season 1

Why Do We Find Things Disgusting? | BrainCraft Q&A!: asset-mezzanine-16x9

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Why Do We Find Things Disgusting? | BrainCraft Q&A!

Why Are Some People So Easily Fooled?: asset-mezzanine-16x9

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Why Are Some People So Easily Fooled?

4 Mental Shortcuts That Cloud Your Judgement: asset-mezzanine-16x9

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4 Mental Shortcuts That Cloud Your Judgement

The Strange Location of Your Second Brain: asset-mezzanine-16x9

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The Strange Location of Your Second Brain

The Bizarre Ways Your Name Affects Your Behavior: asset-mezzanine-16x9

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The Bizarre Ways Your Name Affects Your Behavior

4 Lesser-Known Scientific Discoveries!: asset-mezzanine-16x9

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4 Lesser-Known Scientific Discoveries!

Program Specials & Extras

We’re in the middle of an Attention War – where big tech battle it out to win us over.

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Special

ATTENTION WARS | Trailer

About the Program

BrainCraft

Vanessa Hill talks about psychology, neuroscience, and why we act the way we do. Neuroscience has never been so animated.