"The Persuaders" - Preview FRONTLINE

Premiered November 09, 2004
"The Persuaders" - Preview

An inside look at the business and science of selling us on what we want.

About the Program

FRONTLINE

FRONTLINE explores and illuminates the critical issues of our times - from business and health to social issues, politics and war.

Here’s your ticket to stream.

Stream the best of public television on demand with GPB Passport: MASTERPIECE dramas and mysteries, NOVA, Ken Burns documentaries, Finding Your Roots and more. Binge full seasons, get early access to new episodes before they air on television and catch up on programs you missed with this powerful donor benefit from GPB!